All posts by Viktor Vincej

About Viktor Vincej

I'm experienced online marketer and digital nomad interested in web design, marketing, business growth, brain hacks and traveling!

5 Trendy Tips For Succesful Business Website

Having trendy online presence is essential for every business out there nowadays! The way how internet users crawl webpages is much sophisticated and faster now. You need to catch the attention, show off the brand and build the trust literally in few seconds, otherwise people close your web.

Check some PRO business websites for inspiration…

business wordpress themes
IMAGE LINK to the gallery of PRO Business Websites

Lets break these trends into 5 steps!

1. Catchy and professional look!

Well, it’s you business we’re talking about and your website is place where visitors make decision if they spend money on you. Once you get visitors you design should represent in TOP way. Colors, layout, pictures should be adjusted to your industry and brand. Every single element reflects your business and your brand. Make it clean, trendy, intuitive and smooth.

TIP: check out your bounce rate in google analytics and run A/B testing. Test CTA, colors of the buttons, pictures, amount of elements above the fold etc!

business website

2. Branding

Showing off your branding is very important part of your business strategy. Having professional logo which represent your business is essential. That’s why you should put a lot of effort in the beginning when you starting your business and designing first logo!

Hire good designer and invest good money to get best logo ever! Because it’s gonna represent you all the way…

If you’ve already started your business and you think there is potential in redesigning your logo to make it more trendy, feel free to do it! You have nothing to lose. You’ve definitely seen plenty of business updating their logos right? Such as apple, pepsi, starbucks etc.

Check some tips on how to build great business logo!

Check some business logo examples:

Once you get your logo done, make it visible on your website, make people to remember it!

3. Storytelling

This is more marketing based! Make sure that message you’re putting out there is clear and reflects your brand correctly. Have a slogan which people will remember and will push them to remember you!

Here are few examples:

uShip: “GET SHIP DONE”

Apple:  “Think Different”

MasterCard: “There are some things money can’t buy. For everything else, there’s MasterCard.”

Check some more business slogans for inspiration here: http://blog.hubspot.com/blog/tabid/6307/bid/33535/10-Companies-That-Totally-Nailed-Their-Taglines.aspx

4. CTA – Call To Action

CTA buttons are essential for your business. These are elements which turn your visitors into your potential customers. It might be either button, optin, phone number, icon or any other element which makes people to do action which called conversion / sale.

A/B testing is super essential part of CTAs. Test the color, size, text, position, make statistics, get results and come up with outcome!

Check this video about amazing CTA tips before you start!

5. Make IT Smart!

Now it’s time to put all 4 points from above together. This step can make your website full of elements and super messy. You should keep simplicity in mind all the way and keep it easy for your visitors.

Make it easy to scroll, smooth, readable, CTA visible, interactive, catchy … simple make it SMART. Look at it few times, ask for feedbacks, go through analytics and stats, take advice from designers etc.

Make sure your website is resposnive (mobile friendly).

mobile website

According recent google studies, most of the online traffic comes through mobile devices. That’s why they released update in April 2015 which requires you to have mobile friendly website if you would like your website to rank well in google search. There are plenty of tools out there which you can use for testing and optimizing your web responsivity.

Hope these tips were useful for you and your business website will rock for you and you’ll get some good conversions / sales.

I definitely recommend using wordpress platform and templates for getting your website done. Most of the things mentioned in this article are covered in pre-designed templates.

I’ve been using wordpress for more then 5 years for my own online projects or my clients. Having good template is big advantage because of A/B testing. It’s very easy to run simple tests, such as, size of CTA, color of CTA, positions of slogan or logo, changing backgrounds etc. All of that you can manage through admin area, get good results and save a lot of time.

 

TOP New WordPress Themes Trends of 2015

WordPress is moving forward way to fast and sort of changing the web design and web development world every day. There’s always something new what you can do in wordpress or it can just happen by adding the plugin. You can cover almost all type of websites for small and medium businesses. I think it’s just matter of time and wordpress with couple of advanced premium plugins will become solution for large sized businesses.

 news wordpress themes trends

There are thousands of IT companies developing wordpress plugins, themes and adjusting them to needs of their clients. Most of the new innovative implementations are becoming transformed into the plugins, most of them premium but cheap.

I’ve decided to list TOP 10 WordPress Trends of 2015:

1. All Mobile Friendly

Since last big update of google when they announced that all websites needs to be mobile friendly in order to rank well in google search, all companies released updates for their templates and plugins. You can barely find not responsive premium template now!

mobile friendly website

2. Minimalism

There has been ongoing trend with all the clean websites since apple changed the world! Well, it’s obviously not heading to it’s end and it will last for couple of years for sure.

3. Flat Stuff

Flat trend has been here for a bit shorter period and it definitely hits it’s TOP already but it’s going to be around for long I guess. People still love it and it fits lots of needs in the field, apps, games etc.

web design flat trend

4. Parallax Effects

Parallax brought way different touch to all websites, it makes website dynamic and nothing is actually moving. There are always new and creative implementations in creative new wordpress templates and it’s the end!

5. Big & Bold

This typography trends is amazing for branding, titles and call to actions in websites. It sort goes in one hand with minimalism and parallax.

6. Full-Width

Full width websites are totally the most popular in terms of layouts. It has couple advantages for web designers and user as well. You can fit in much more information and you still keep it simple if you want.

7. Dynamic Backgrounds

Videos or gifs in background are great presentation for dynamic websites for fitness or sport industries. You can have lots of movements in the website just like a background. If set it right, there is no distraction for users but on the other side it brings tons of energy and spirit.

video background trend in webdesigns

8. Scrolling, scrolling, scrolling

In the world of tablets and smartphone we are all forced to adjust our websites as well. Obviously it’s much less easier to scroll 5x then click 1x.

9. Infographics

Infographics had been brought as sort of blog post converted into visual form. It had big success around the internet and a lot of designers started to put lots of creativity into it. Few authors started implementing infographics into the websites and it seems to be great strategy for 2015.

10. People love stories

One last thing! With all the above mentioned together people love to see connection between all that! People love stories. Try to connect the trends and embed your story there, tell your story show off infographics, branding, make it dynamic and simple to understand!

Check out all the trends together in collection of Best New WordPress Themes of 2015.

10 Reasons Why You Should Use WordPress for your eShop

WordPress is the most used platform for creating and managing websites currently. When it comes to the eshops there are plenty of others CMS systems for managing eshops but I would definitely recommend wordpress as the TOP! It’s mostly about the perfect wordpress extension (plugin) called woocommerce plugin which is for FREE as well!

Download article in PDF

ecommerce in wordpress

Important thing is to consider whether you need simple eshop for managing up to 300 products or something advanced for 300+ products. In case you are heading high you should done much more research and consider paid version of woocommerce plugin or maybe totally different platform. It might be hard to manage all the products through WP and woocommerce. For simple eshop with up to 300 products, wordpress is the best solution.

I’m going to give 10 reasons why you should go for wordpress for creating of your online shop

  1. WordPress for Dummies – wordpress is well known for its simplicity! It’s platform for everybody, you don’t need any coding skills to get your shop up and running.
  2. Woocommerce Plugin – this is the famous extension for adding all the functionality inside your wordpress. It comes with all you need, such as, shopping cart, product database, checkout pages, payment gateways etc.
  3. WordPress Themes – makes sure that your template is compatible with woocommerce plugin. It’ll save you quite a lot of time. You can find bunch of TOP wordpress ecommerce themes collections which will help you to select best template for your shop! You can’t go wrong.
  4. Ecommerce Setup – installation and setting up the settings is matter of couple of minutes. It might take more if it’s done for the first time, but once you get use to it you’ll get it done quick.
  5. Adding / managing products – this is the most time consuming part of the content part but there might be few tricks. Try to import your products through excel or if you have some products very simple you get duplicate them and just change the differences.
  6. Cost – considering that wordpress and woocommerce are for FREE your only expenses will be the template and extra stuff you’ll decide to use.
  7. SEO – google loves wordpress and google will love your products as well!
  8. Multipurpose – apart from shop you can run on your website blog, portfolio, contact forms, etc.
  9. FREE updates – wordpress and your woocommerce plugin get updated quite often. You can download updates within few clicks and fro FREE.
  10. Security – with great security plugin and SSL certificate you can run very safe online shop and you customers will

Developing Charity Website in WordPress

In very short period of time WordPress web software has become extremely popular among designers, developers and even among everyday users. There are many reasons why, such as, FREE, priceless, flexible etc. With thousands of themes and plugins it is powerful and never ending source of combinations.

non profit charity website in wordpress

In last few years WordPress charity websites became widely used by charity, funding, NGO, and nonprofit organizations that evaluate its specific features, such as, secure donation system, support of different pay method, member profiles, events schemes, etc.

Check out a selection of professional non profit charity wordpress themes of 2015. A list created after research of many relevant sources throughout wordpress related marketplaces reaching demanding criterias. Each template in the list is premium which means that it comes with free updates, access to support forum and online documentation.

Advantages of Charity WordPress Themes:

No web designer, no problem: Set website by yourself. WordPress products are user friendly with common sense and basic computer skills you’ll manage to set up website by your own.

Charity Features: set anything you like, adjust settings to your needs and vision. From donation system, payment methods, to different packages.

Price: Premium WordPress templates are considered as cheap products mostly up to $60 however there might be more expensive options.

Time: Comparing to creating website by writing a source code WordPress is a real time saver

Look: WordPress products follows the last trends in web design. Created by skilled professionals and unique, talented volunteers there is no point to doubt if website looks professional.

7 Step How to Stay Creative Webdesigner

tumblr_lscfkcdv3N1qiqf01o1_500 1. Follow the trends Trends in design are changing very fast and you definitely don’t want to become out dated. Read webdesign magazines,  blogs, forums about new upcoming ideas, resources etc. this will help you to avoid creating of last year looking websites. 25-guide-to-typefaces-with-life-quotes-in-creative-typography2. Have a creative lifestyle Try to change your routine often and do something different and new everyday. Meet new people, listen to different music, eat different food, travel etc. This sort of change will not give you ideas by itself but it will open your mind and it will makes you more flexible. il_570xN.353520213_dp8d3. Be inspired Look up inspiration on the internet, find something already created and think how to implement things in a different, more interesting and creative way. Find collection of best works and create outstanding improved “duplicates”. See for example collection of the most creative wordpress themes ever! tumblr_lo97l5OgYS1qft5vfo1_5004. Develop your technical skills In webdesign you have to also develop your technical background. Follow changes and tricks in photoshop but as well as changes in CSS & HTML because these directly effect your work. creative-quote-35. Write a blog about your work Having a blog is great way how to look back and evaluate things you do! You basically feedback your own stuff and you find other ways how to make your work better. Teach other people how to do creative webdesign and you’ll teach yourself as well. images 6. Work environment    Create dynamic, fresh and clean environment around yourself. It doesn’t matter if you are freelancer at home or you sitting in the shared office! Have some flowers around you, your favorite work, photos with great memories, something to play with (tennis ball) etc. creativity-quotes 7. Drink Coffee Yes drink a lot coffee, eat good food and sleep well! 974f816b0f4ff9782a493c81204620a1

Why is WordPress the simplest solution for creating quality website?

simple wordpressI’ve been using wordpress for couple of years for creating various types of online projects and websites! Before wordpress I was using JOOMLA, Drupal, simle HTML & CSS template or i was coding websites from the scratch. There is no doubts that wordpress has helped me to establish my income which keeps me pretty much above the average. It is real time saver and it creates great looking website designs.

In this article I’m going to highlight the best advantages and reasons why you should pick wordpress for creating of webpage. This article is dedicated to beginners in webdesign and people who would like to start with wordpress CMS.

1. FREE is always appreciated

WordPress platform is easy accessible and downloadable from wordpress.org website. It’s for FREE and you don’t need to pay anything if you just want to play around with it and try if you can handle it.

2. Simple WordPress Installation

You can access plenty of tutorials on youtube or wordpress.org website with FREE tutorials and detailed instructions how to install and set up basic settings in wordpress.

3. FREE vs. Premium Templates

If you want to use wordpress for something very easy (for example blog) you can surely go with free template. On the other side if you considering more complicated website with contact forms, about us page, portfolio etc. I highly recommend premium template.  You’ll get high quality documentation and dedicated support which will save you a lot of time. Premium templates are very cheap and simple to use. Check of of my templates collections of Best Simple WordPress Themes 2015!

4. Struggling with difficulties?

As I said you get your support but you’ll be able to fix many problems by yourself. WordPress is the most used CMS in the world and there are tons of blogs with tips & tricks, tutorials and other very helpful resources. Just hop on google and you’ll get your answers.

5. Flexibility

WordPress is extremely flexible and with couple of additional plugins you can use for any type of wordpress website, such as, business, eshop, directory, blog, hotel, restaurant etc.

I hope this article was helpful and it’s going to save you time and money by choosing the best CMS platform for creating your website.

Good luck.

Feel free to drop a comment or question.

Q&A – Why you should move to wordpress

successful business woman on a laptopIs this a new website or blog?

Yes. Start with self-hosted wordpress.

No. Do you have good traffic (visitors) to your website?

Yes. Contact a SEO expert to find out how to avoid losing traffic, broken inbound links, loss of SEO rankings.

No. Do you have a lot of pages or posts on your website?

Yes. Check if your current site can be imported with the WordPress Import Tool.

Yes. Have you invested a lot in your website design?

No. Make the move! Move your content manually from your old website to wordpress.

Yes. Are you on another content management system?

No. Consider Moving to wordpress. You’ll lose your design but will have more flexibility and the other benefits of wordpress, such as, free templates, plugins, professional targeted template, such as, business wordpress themes, portfolio wordpress themes, etc.

Yes. Decision Point! If your current CMS offers you the flexibility that you need and you’re happy with your design, consider staying out…

I hope this short question & answer quiz was helpful and it pointed out great reason why to go for wordpress content management system. Good luck with your website and your online business.

Stay tunned for more blogs & tricks about wordpress!

Thanks